A Breast Cancer Thriver’s Quest to Bring Beauty Into the World. And How PrimeLash Mascara Played a Part.
Ann is 53 years young. And she’s an inspiration to cancer survivors.
Ann was diagnosed with Stage 2 breast cancer…
She endured four months of chemotherapy and 33 rounds of radiation.
It’s not just that Ann survived.
She took the horror of her fight with cancer and turned the experience into a channel that spreads beauty in the world.
Her story is one of deep personal transformation, the confidence to be herself, and the desire to be a beacon of hope and joy for other cancer survivors.
From 5 Years on Tamoxifen to 6 Years of Being a Creator:
Ann’s post lumpectomy journey included 5 years on the drug Tamoxifen. She battled weakness, dizziness and shortness of breath. While these conditions have the potential to render everyday life joyless, Ann transmuted her struggle into something that could uplift other women.
She chronicled her recovery in 7 journals which will be released as a book. A blueprint women in need can take to heart and not view their diagnosis as the end of their happiness.
She did not stop at writing though. Ann also painted flowers, poured candles, and made soap.
If cancer tried to dismantle who she was prior to her diagnosis, Ann did one better. She grew into a self she had never envisioned. She became a creator.
Ann’s Advice to Women Who Are Recovering: Beauty for Cancer Patients
Quality of life post treatment is a critical indicator of the effectiveness of the cancer research scientists conduct.
It is not enough to save a patient.
Medicines and therapies that are approved by medical bodies are evaluated for how they have the potential to rehabilitate women and if their adverse impact can prevent convalescents from starting afresh.
Ann has walked the road. And according to her, the following practices help maintain equilibrium in the midst of chaos.
Meditation. It’s been around for years. But recent research has shown that meditation can alter the structure of the human brain. Mindfulness meditation can regulate emotions and negative self talk. It decreases the brain cell volume in the Amygdala which is responsible for the release of cortisol and other stress hormones. In short, a daily meditation ritual empowers women who are grappling with cancer to feel more hope and optimism for tomorrow.
Gratitude. There is no bigger wake-up call than cancer. It puts things in perspective. It forces people to live in the now because the long term is uncertain.
Feeling grateful for each day that is pain-free, for each visit from a loved one, and each sunrise and sunset can completely rewire women, allowing the baggage of small grudges to fall away. You can carry what is known as a “gratitude rock” in your purse and give thanks for whatever is around you, each time you touch it.
Creation. Engaging in any sort of creative process - be it journaling, or painting, or crafts, or light cooking can put you back in the driver’s seat. Cancer equals deep seated helplessness and a sense of being out of control. Conscious creation can gradually shift you from feeling tied up to going with the flow and in charge of your own energy.
Being Unapologetically You, with Prime.
We at Prime have always seen our products as cosmetics with a cause™, and the fact that we could be a part of Ann’s transformation makes us beyond ecstatic.
Ann had prioritised being herself - unapologetically. Through her craft and through the joy and beauty she brought into the world.
So it was extremely important that PrimeLash Mascara gave her the confidence to look good, without needing to hide behind layers of make-up and falsies.
Ann appreciates the fact that PrimeLash poses no threat of carcinogenic exposure to vulnerable women. Moreover, it boosts lash growth which is an ongoing struggle for cancer survivors.
“I tried many products and never found a favorite. Till now. I love the color and feel of PrimeLash Mascara” - Ann, Cancer Thriver.
Beauty is more than skin-deep. If people don’t agree, they only need to read Ann’s story to change their mind!
At Prime Causemetics, we aren’t in the business of beauty, we are in the business of saving lives through the power of beauty.